Aldi Advert Music, New Year 2016 – Video and song details for the discount supermarkets sporty new #AldiChallenge TV ad.
Song Title: Push It.
The #AldiChallenge ad is set to the music of US hip hop trio Salt-N-Pepa, with their massive 80’s hit ‘Push It’. Having originally been released as a B-side to ‘Tramp’ in 1987, the song was then brought out as a single of its own the following year.
Despite their name sounding more like a duo, Salt-N-Pepa are indeed a three-piece group made up of Cheryl James (aka Salt), Sandra Denton (aka Pepa) and Deidra Roper (aka DJ Spinderella).
Aldi’s first advert of 2016 stars a selection of Team GB athletes, including the Olympic boxing gold medallist Nicola Adams and fellow 2012 champion, taekwondo star Jade Jones. We also see BMX racing cyclist Liam Phillips.
Looking to inspire us to get fit and healthy this New Year, Aldi’s ‘challenge’ commercial was added to the supermarkets UK YouTube channel on the 3rd of January. The ad promises to help shoppers lose lbs’s while saving £’s in 2016.